I’m a writer, editor and strategist based in London.

I write culture criticism for titles like Dazed, The Face and i-D, and have appeared as a commentator for BBC Radio 4, VICE and Vogue Business. I worked as a Creative Strategist for MØRNING from 2022-2025, where I consulted for major brands alongside our cultural anthropology and trend forecasting output. I was also Editor of Burn After Reading, and the author of 2024’s Metabeauty.

My journalistic work concerns the ever-shifting states of reality, society and the self. I investigate these themes through my criticism of politics, technology, fashion and culture, drawing on my study of cultural theory, semiotics and post-modernism.

In 2025, I launched my Substack, Fruit, which is devoted to my long-time interests in science, belief-systems and miscellany.

My poetry and script-writing explores consciousness, identity, mental illness and sexuality.